Creator sourcing and vetting
We match creators to your brand values and audience demographics, not just follower count. You get full access to the data and approve the creator list yourself.
Influencer campaigns that drive revenue, not just reach
Most brands lose time on creator vetting, messy contracts and campaigns they cannot tie back to sales. We run end-to-end influencer campaigns: finding the right creators, managing negotiations, directing content and tracking every rupee back to real business outcomes.
Nano to macro creators
UGC and whitelisting
Tracked ROI
Creator-firstwe find creators who fit your brand, not just your follower target
Why influencer campaigns
People trust people, not billboards
Nearly 70 percent of consumers trust what influencers say and recommend [citation:17]. That trust is the currency. Creator-led content feels native to the feed, earns attention that branded ads cannot buy, and often performs better in paid amplification too. In our experience, creator-whitelisted ads consistently outperform traditional branded creative on click-through and cost per acquisition.
But running it well is the hard part. Creator sourcing is messy. Contracts take too long. And most campaigns never connect content to actual sales. That is where we come in. We have run campaigns across Instagram, TikTok, YouTube and LinkedIn, and we build every one around a clear funnel: creator to content to click to conversion.
Creator sourcingUGCWhitelistingAffiliate trackingPaid amplificationROI reporting
What we do
Six things we manage in every influencer campaign
Negotiation and contracting
We negotiate rates, usage rights and exclusivity, then handle every contract and deliverable so legal never becomes your problem. No contract chaos.
Content direction and UGC
We brief creators with talking points, not scripts. The best content comes from creative freedom. We also produce UGC for your own channels and paid ads.
Tracking and attribution setup
Promo codes, affiliate links, UTM parameters and pixel data. Every creator gets a unique tracking path so you know exactly what drove results.
Paid amplification
We repurpose high-performing creator content into paid social ads through whitelisting and Spark Ads. Creator content in paid often outperforms brand creative.
Full-funnel reporting
Reach, engagement, clicks, conversions and return on ad spend. You see what each creator delivered, not just what they posted.
Engagement models
Campaign scopes built around your budget and goals
Every engagement starts with a free strategy call. We assess your product, target audience and budget, then recommend the campaign structure that fits. No fixed packages, no surprise costs.
| Campaign sprint | Ongoing creator program | Full partnership | |
|---|---|---|---|
| Best for | Testing influencer marketing | Scaling what works | Maximizing creator ROI |
| Creators per campaign | 5 to 10 | 10 to 25 per quarter | Continuous roster |
| Creator tiers | Nano and micro | Nano, micro and mid-tier | All tiers including macro |
| Content types | Short-form video | Video, stories and UGC | Multi-platform with long-form |
| Paid amplification | Optional | Included for top performers | Full whitelisting program |
| Reporting | Campaign-end report | Monthly report | Real-time dashboard plus monthly |
Every engagement includes
What you get when we run your influencer campaigns
Free strategy call and campaign plan
Creator sourcing and vetting
Audience authenticity checks
Negotiation and contracting
Content briefs and creative direction
Deliverable management and QA
Tracking links and promo code setup
Paid amplification of top content
Performance reporting with ROI
Recommendations for the next cycle
Why a managed approach
One-off posts, or a creator program?
| One-off influencer posts | DIY creator outreach | Webzelia managed campaigns | |
|---|---|---|---|
| Creator selection | Whoever responds | Time-consuming manual search | Vetted against your brand and audience |
| Contracts and negotiation | Informal or messy | You handle everything | We handle everything |
| Tracking | Rarely set up | Basic codes | Full attribution across codes, links and pixels |
| Content usage | Stays on creator's page | Rarely repurposed | Amplified as paid ads and UGC |
| Results visibility | Guesswork | Partial | Full-funnel ROI reporting |
Who we help
Influencer campaigns for brands ready to scale
Ecommerce brands
Product launches, seasonal campaigns and evergreen creator programs that drive sales and build social proof.
DTC and lifestyle brands
Brands where visual content and authentic recommendation drive purchase decisions.
B2B companies
LinkedIn creator partnerships and thought leadership campaigns that build trust with decision-makers.
Brands testing influencer marketing
Companies that have never run creator campaigns and want a structured, low-risk way to find what works.
Campaign results
Creator campaigns that delivered real returns
B2B creator program
Askari and Co
LinkedIn creator partnerships that positioned the firm as a trusted voice and generated qualified enquiries.
Ecommerce influencer campaign
Daana Organics
Micro-creator campaigns that built authentic social proof and drove measurable sales through tracked codes.
B2B SaaS creators
Litmus Analytics
Creator-led content that reached new audiences and contributed to demo requests from target accounts.
How it works
From strategy call to campaign results in four steps
Strategy and goal setting
We start with your KPIs, budget and target markets. We define what success looks like before we approach a single creator. No vague briefs, no vanity metrics.
Creator sourcing and vetting
We identify creators who match your brand values and audience, then check engagement authenticity and past campaign performance. You approve the final list.
Contract, create and launch
Every creator signs an agreement. We brief them on messaging, they create in their own voice, and we manage the launch timeline. Content goes live on schedule.
Amplify and report
Top-performing content gets amplified as paid ads. You receive a full-funnel report: reach, engagement, clicks, conversions and return on ad spend.
Client reviews
What clients say about working with us
They handled the creator search, the contracts, everything. We just approved the list and the content. First campaign paid for itself within three weeks.
Ahmed BilalOperations Lead, Litmus Analytics
The creators they found actually used our product and liked it. That authenticity came through in the content. It did not feel like an ad at all.
Mudassar AskariPartner, Askari and Co
The paid amplification piece was the difference. Creator content that performed well organically became our best-performing paid ads.
Sana RiazFounder, Daana Organics
Common questions
Influencer campaign questions, answered
What is an influencer campaign?
An influencer campaign is a paid or product-based partnership between your brand and a content creator. The creator produces content featuring your product or service and shares it with their audience. A well-run campaign goes beyond one-off posts to build authentic relationships and drive measurable outcomes like sales, leads or signups.
How much does an influencer campaign cost?
Costs range from product-only partnerships with nano creators to six-figure deals with macro influencers. Most brands need around $50,000 for a meaningful test-and-learn campaign across multiple creators [citation:2]. We build a tailored plan around your budget and give you a clear breakdown before you commit.
Which platforms do you run influencer campaigns on?
Instagram and TikTok are our most active platforms, followed by YouTube for longer-form content and LinkedIn for B2B creator partnerships. We recommend the mix based on where your buyers actually spend time.
What is UGC and how does it differ from influencer content?
UGC stands for user-generated content, created by real customers or creators for brand use. Influencer content is published to the creator's own audience. Both are valuable. UGC often performs well in paid ads because it feels authentic. We produce both as part of a campaign.
How do you measure influencer campaign ROI?
We track promo codes, affiliate links, UTM parameters and pixel data to connect creator content to actual sales and leads. You get a report showing reach, engagement, clicks, conversions and return on ad spend, not just impressions.
Should we work with micro influencers or macro influencers?
It depends on your goal. Micro and nano creators deliver higher engagement rates and often better conversion efficiency [citation:5]. Macro creators provide reach and social proof faster. Most effective campaigns combine both: nano for authenticity and conversion, macro for awareness and scale.
Do you handle contracts and negotiation with creators?
Yes. We handle outreach, negotiation, contracting, deliverable management and payment coordination. You approve the creator list and final content. We manage everything in between.
Can you amplify influencer content as paid ads?
Yes. We repurpose high-performing creator content into paid social ads through whitelisting and Spark Ads. This often delivers better performance than brand-produced creative because it feels native to the feed.
Get in touch
Tell us about your influencer goals
Fill out the form or reach us directly. We read every message ourselves and reply within one business day, usually with a free strategy call to discuss your campaign.
Studio
Suite 4, Services WorldwidePhone and WhatsApp
+92 335 5910895Hours
Open every day, all weekGet your free influencer strategy call
No obligation, just an honest discussion about what creator campaigns could do for your brand.Stop guessing which creators will work
Tell us about your brand and your goals. We will send an honest campaign recommendation within one business day, showing what a creator program could look like for your budget.
